Too many marketing consultants don't understand IT and cannot relate to your business. You spend hours briefing them, explaining your technologies but the copy that they provide is unsuitable, giving you no choice but to rewrite the text all over again.
This is where I differ. I have almost 30 years of experience in IT sales and marketing and have worked in senior sales, marketing and business development roles with industry leading software, solutions, hardware and service organisations throughout the world. So I understand your business, your technologies, your services. More importantly, I focus on the benefits of your solutions and services and communicate these to your existing and potential clients.
I work in support of your sales and business development teams, making sure that they have the tools, materials and information that they need, so that they can communicate effective and efficiently with your potential and existing client bases.
I write and produce all of the materials that are needed, making these available as Microsoft Word documents and, more importantly, as a range of PDFs that can be emailed to selected recipients, accessed through email campaigns, downloaded from your website and printed - either in-house or by a commercial printing company.
I do this quickly, efficiently and at low cost, so you can implement a range of targeted marketing campaigns that specifically focus on your markets, your successes, your offerings, your technologies and the business benefits.
Recent projects include:
Case Stories
Company Brochures
Product Brochures
Technical Brochures
Newsletters
News Releases
White Papers
Website Copy
Tailored email campaigns to vertical market sectors
To view some examples of my recent work, please go to my 'recent projects' page.
